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WELLBEING OF WOMEN
APPLICATIONS
Illustrator, InDesign, Photoshop, Figma
FRAME
Kingston University London, 6 Weeks
GENRE
Rebranding
'Select a charity that connects to your story and support them by developing a high-quality rebrand.'
Graphic design can drive change, especially by supporting brands and charities focused on social causes. Wellbeing of Women, a UK-based charity that funds research on women’s reproductive health, needed a rebranding to better communicate its message and evoke a bold, memorable feminine energy.
The rebrand centers around the ‘W’ in their logo, now reflecting the flow of feminine forms and lines. The charity aims to be a safe space while also brightening the conversation around women’s health, fostering bold and positive change.














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